Show Notes - Dal Chodha


The texts published in SHOW NOTES are the deconstructed diary entries of a frenzied writer attending fashion shows in London, Milan and Paris.
Revised and rebooted from reports written for Wallpaper* magazine over a period of three years, these reflections on clothes, stage sets and the language of PR insist on the authority of the word in an age and an industry possessed by the image. Although fashion revels in the power of its iconography, the endless scroll of our digital existence has made it impossible to see what is right in front of our eyes. SHOW NOTES challenges us to look again at dress to discover the complex reality of 21st century culture, with sartorial omens of climate change, the glittering catacomb of consumerism, the abolition of gender, the cocooning of gen-z, and the hypnotic impact of mass media. This is an original hybrid of journalism, poetry and provocation.

London based writer Dal Chodha is editor of non-seasonal fashion journal Archivist Addendum. He contributes to various international titles including Modern Matter, AnOther and Wallpaper* for which he reports on the menswear shows twice a year. He has worked on projects with Burberry, MARTIOTESTINO+, Kenzo, Paul Smith and Sunspel as well as The British Council. For more than a decade he has shaped the curriculum at leading universities as Course Leader and Senior Lecturer in fashion communication. SHOW NOTES is his first book.

Self-published, 2020
Edited by C.P. Nield
Designed by Liv Taylor
Softcover, 134pp
160 x 205mm

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